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American Outlaws

Project type

Branded Content / Social Media / Experiential

In the world of international soccer, the biggest, loudest supporters group isn't Brazilian,  Argentinian, Spanish, French, British, German, Italian or even Dutch, but...American? The American Outlaws – with paid membership in the tens of thousands and followers in the hundreds of thousands – have flipped the script, rewritten the rules, and changed the culture. As a soccer nation, we've gone from essentially playing away games on our home soil to filling stadiums in other countries with a sea of red, white, and blue. As American soccer culture continues to blow up, big brands have jumped all in to support and celebrate the culture and community around US Soccer. We've been working with the American Outlaws for over a decade now and have traveled as an embedded film crew with them to three World Cups, working alongside great brands like Chipotle, Degree, and Continental Tire. Each time, it's been a frenzied, frenetic shoot schedule – capturing all the action each day and then turning around edits for social media the next day or sometimes even the same night. It's an adrenaline rush for everybody, on and off the field. And we're here for it.

© 2025 by Match/Cut Productions

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